Only five other companies out of 11 in this industry have overshot the EUR1 billion sales mark so far – Kaufland, Carrefour, Lidl, Auchan and Metro Cash & Carry.

Mega Image has 490 supermarkets and convenience stores in Romania and ended the first half with almost RON2.2 billion sales, up 32% on the year-ago period. Profit tripled to RON102 million, as much as in the entire 2015.

The growth pace of Mega Image is among the highest in its industry so far, with Kaufland and Carrefour posting 10% to 15% growth, and Dedeman, the leader of the do-it-yourself retail sector, posting 26% growth.

“The positive results (in the first half i.e.), were because of the commercial and marketing actions we implemented in the already existing Mega Image stores,” the company officials say. They did not provide any details about the growth estimate for the second half or about the expansion, merely saying there was no official number for stores to open set.

The growth in sales in the first half was because of the opening of new stores in July 2015 – June 30, 2016 and the rise in consumer spending.

(English version by Loredana Fratila-Cristescu)