Vornicu is succeeding Claudiu Ilian, who was appointed Country Manager at Philip Morris Slovenia.

Liviu Vornicu joined Philip Morris Romania in 2001, and has since held multiple management positions in fields such as Strategic Planning, Business Development, Marketing, Sales and Corporate Affairs. His outstanding performance led to his being promoted to various positions, including at the head office of Philip Morris International in Lausanne (Switzerand).

In his new role of Commercial Operations Director at Philip Morris Romania, Liviu Vornicu will be speeding up the transition to smoke-free products and will continue to strengthen the company’s market foothold.

The management team of Philip Morris Romania consists of Carmina Fusté (Managing Director), Kurnia Adhi Sulistyawan (Manufacturing Director), Liviu Vornicu (Commercial Operations Director), Marek Gebsky (Director Smoke-free Products), Roxana Pîntea (External Affairs Director), Mihai Galis (Strategy & Project Development Director), Gerasimos Contoguris (People & Culture Director), Sergiu Indrei (Combustibles Category Director), Emma Zeicescu (Communications Director), Denisa Cristea (Business Planning) and Razvan Costi (Senior Counsel).

Philip Morris Romania is the local affiliate of Philip Morris International. Philip Morris International is a leading international tobacco company, actively delivering a smoke-free future and evolving its portfolio for the long term to include products outside of the tobacco and nicotine sector.