“We ended last year with 389 stores opened, after having inaugurated 26 between January and December 2025. We stepped up expansion after having inaugurated 12 stores in 2024,” the retailer’s officials told ZF.

Lidl did not reveal the investment budget, but in 2024 it spent EUR160 million in Romania or 2.8% of the total foreign investment made in the country that year.

Lidl is mostly directing the money towards new store openings, as well as buying land, remodeling older spaces and towards logistics.

The retailer will continue working towards its goal of opening 200 new stores by 2030, with 2024 as the reference year. This expansion will generate thousands of direct and indirect jobs, contributing to local economic development and consolidation of the supply chain. Investments in Romania will continue in 2026, as well, Lidl’s officials added.

The discounter is the leader of the local grocery retail market by 2024 revenue, RON24 billion.

(English version by Loredana Fratila-Cristescu)