Plus network covered 38 counties of Romania, but had yet to
reach significant cities like Constanta and Zalau, which are county
seats.
Lidl will open stores in these cities, as well as in Campulung
Muscel, Turda, Scheia (Suceava), Moinesti and Dragasani, all of
which are new locations for the German company.
On the other hand, Lidl will open stores in Slatina and in Ramnicu Valcea, where there already was a Plus store in operation. It will also open its sixth store in Bucharest on the Liviu Rebreanu Boulevard in the Titan district, according to a decision made by the company in mid July and published in the Official Gazette.
Lidl officials had not provided additional details about the new stores by the time the story was ready for posting.
With the ten new stores, Lidl should become a match for Penny Market among the top networks in terms of store numbers, considering the Germans at Penny have opened only one store this year.
However, both chains will continue to expand. Market information reveals that Lidl has about 30 plots of land for future stores, which it has bought over the last couple of years, while Penny officials have recently announced they will open 12 more stores by the end of the year.
(English version by Loredana Fratila-Cristescu)