“This opening is symbolic given the current pandemic conditions and global uncertainty,” said CEO Frederic Lamy.
The store has an area of 10,000 square meters.
The retailer said at the beginning of the year it was planning to double its network in Romania and was targeting sales of EUR1 billion in the next few years.
Besides the new store in Targoviste, the company has plans to open a new store in Brasov in 2022. In December 2020 Leroy Merlin bought a property in Brasov in view of expansion from Belgian investor Mitiska REIM, specialized in the development and management of retail parks. The property in Brasov, which was previously occupied by a Praktiker store, consists of a building of about 7,500 square meters and a land plot of approximately 2 hectares.
Leroy Merlin had sales of over RON2 billion in 2020, up more than 10% on the year, driven by online sales. Also, despite the pandemic, its stores were only closed during a countrywide lockdown. The retailer had 2,258 employees in Romania last year.