Its share of the desktop and laptop sales stood at 19.6% in the quarter, compared with 10.9% on the year-ago period, Aurel Netin, Lenovo country manager for Romania, Bulgaria and the Republic of Moldova, told ZF.
“We achieved more than 5% market share on the key accounts in the public and private sectors last quarter, we came out second on the small and medium-sized enterprise segment and third on the consumer segment. All three together led to the top spot on the PC market,” Aurel Netin said.
Lenovo was the leading vendor of desktop PCs and the second leading vendor of laptops, Netin added, citing a report of market research company IDC.
“Lenovo has had a linear progression for two years, which started at 6% market share. We grew to 10%, 16% till we reached 19.6%.”
Lenovo’s main rivals in Romania are Acer, Asus, HP and Toshiba. Its constant growth is because it focused on all three major market segments without prioritizing one over the rest, according to the country manager.
Asked how many computers Lenovo sold in the second quarter, Netin said he could not provide such information. Sales should have reached some 20,000 to 30,000 units, according to ZF estimates.
Now that the company has become the number one PC vendor, it is also aiming for the top spot on the laptop market and for a stronger position on the tablet and smartphone segments.
It is currently selling three tablet models, with more to come in September and has not yet set a date for the launch of Lenovo smartphones in Romania, the country manager said.
(English version by Loredana Fratila-Cristescu)