Within the first 24 hours, the new unit reached record sales of RON1.5 million, being visited by more than 14,500 people.
Sales were higher than those reported by other La Cocos stores on their first day. For example, the unit in Craiova had sales of RON1.1 million in fall 2025.
La Cocos, now the most powerful entrepreneurial business in Romania food retail, ended 2025 with turnover worth a little over RON1.5 billion, as per company data sent to Ziarul Financiar (ZF) daily.
The hyperdiscount store chain La Cocos saw its turnover surge by 28%, amid aggressive expansion. More specifically, the company more than doubled its network, reaching eight units now, which are located in the cities of Ploiesti, Bucharest, Brasov, Pitesti, Craiova, Arad and Oradea.