In 2024, the business raked in EUR1 million revenues from European sales and for 2025 aims to double sales on European markets.

The online segment accounts for around 30% of the business for now and the rest of sales are divided between distribution and own physical stores.

Kitchen Shop has 19 stores in Romania and two in Hungary. The business is already readying to open four new stores. Beside local stores, Kitchen Shop plans to open two stores in Bulgaria.

According to Laurentiu Ilie, Kitchen Shop founder, the first three months of 2025 were weaker against last year. Sales declined by around 10% from the year-earlier period.

In 2023, the business registered RON103 million revenues, up 15% from the previous year.

(English version by Catalina Apostoiu)