The store is the network’s first hypermarket in this area of Bucharest, seen as the city’s poorest. Ferentari has no other hypermarket, but just one Lidl store. Kaufland officials were not immediately available for comment and Fapiro officials could not be contacted.
Kaufland already has ten hypermarkets in Bucharest. The company also has another store under construction, in the Grivita area.
However, the German retailer’s plans for Bucharest do not stop here. According to sources close to the company, the retailer wants to have 17-18 hypermarkets in 4-5 years.
In Romania, Kaufland has reached 103 stores, out of which 13 were opened in 2014 and one in 2015. Moreover, the hypermarket chain’s revenue neared EUR1.9 billion last year, according to ZF estimates, placing the company on the leading position in Romanian modern retail.
(English version by Catalina Apostoiu)