JYSK entered Bistrita in 2018 and will now open its second store in the city, in OK Shopping.
It also opened its first store in Husi in 2019, which it closed for good in March 2024 in order to move it to another location.
“Our store concept has been updated in the last few years, because we wanted our products to get a better exposure so customers could find what they want more easily and get inspiration from the store (…), Iraida Paiuc, sales and marketing manager of JYSK Romania and Bulgaria, says.
(English version by Loredana Fratila-Cristescu)