“The revenue went up 35% year-on-year in 2020 and more than 20% over our target,” says Kostas Fidanakis, chief commercial officer of Interstar Chim.
Early in 2020, before the pandemic hit Europe, Interstar Chim expected growth of 10% in revenue. In March-May, however, the growth was really fast because of the very high demand from customers (retailers and wholesalers) and of consumers.
The growth trend continued so the group ended the year with very good results, higher than initially set, the official added.
Interstar Chim has been operating on the household cleaning and personal care products since 1994 and has both manufacturing and wholesale operations.
Interstar Chim has only one plant in Bucharest in Romania, where it makes more than 150 products. Local production contributes 40% of the revenue, with the products for which the group has distribution or manufacturing agreements in other countries contributing the rest. It expects similar growth to 2020 this year.
(English version by Loredana Fratila-Cristescu)