The brand entered the Romanian market in 1993, with the products being then distributed by Whiteland. Five years later, the German group entered directly on the Romanian market and set up Hochland Romania with the takeover of Sighisoara plant.
In 2022, the company reported turnover worth RON728.8 million (EUR147.8 million), up 31% from 2021.
2022 profit reached RON46.7 million, up 40% from the previous year. The number of employees stood at 430.
In line with the latest data, the company sends the products manufactured in the two units it owns locally to Bulgaria, Moldova and Libya, with exports reaching RON53.5 million in 2022, from RON43 million in 2021.
(English version by Catalina Apostoiu)