“The beer making industry is a major sector of the Romanian economy and generates more than 76,000 direct and indirect jobs and over 95% of the beer consumed in Romania is made locally. Despite economic difficulties, the beer industry has continued to make substantial contributions to the Romanian economy across the entire production and sales chain,” Rombouts said in a statement Monday.
Before joining Heineken Romania, Rombouts was Managing Director, Export and Director of Regional Commerce for Heineken Asia Pacific, in Singapore. Rombouts has been with Heineken for 20 years.
The Romanian Brewers Association was founded in 2004 and became a member of the Brewers of Europe in 2008.