Thibaut Boidin is joining HEINEKEN Romania from his current role of Chief Transformation Officer (CTO) for HEINEKEN Europe.
Thibaut Boidin is succeeding Dan Robinson who, after a five-year term as Managing Director, will take over a new role in the HEINEKEN Group, which is yet to be announced.
Thibaut Boidin joined HEINEKEN France in 2017, where he was Deputy General Manager at France Boissons. In this role, he had led an ambitious transformation effort for HEINEKEN France and drove the growth of the business, whilst operating and improving the level of customer satisfaction. In October 2020, Thibaut was appointed Transformation Director of HEINEKEN France, where he contributed significantly to the development of the business. In September 2021, he was appointed Chief Transformation Officer of HEINEKEN Europe. During his mandate, he has driven the capability transformation across Europe, leading major programs and significant business change.
Dan Robinson joined Heineken N.V. in 2005 and was appointed Managing Director of HEINEKEN Romania in October 2018. During his mandate, the company has made significant progress in the areas of sustainability, innovation, and digitalization. He also held two mandates as President of the Romanian Brewers Association, working to support and consolidate the durable development of the beer industry in Romania.