In this period, H&M opened two new stores in Romania and reached a network of 30 units on the local market.

In the first quarter of the previous fiscal year, H&M had sales of SEK188 million in Romania. Sales include VAT.

In lei, H&M sales increased 29% in the first fiscal quarter.

In fiscal 2013, ended in November, H&M sales increased 41% on the year, to SEK893 million (EUR101 million), and the company opened nine stores.

The company’s overall sales increased 13%, to SEK37.52 billion (EUR4.21 billion), and reached nearly 3,200 stores, over 100 of which are franchised.

The Swedish retailer posted a profit of SEK2.65 million (EUR300 million) in the first fiscal quarter, up 8% on the year.