“In a country with a population of 22 million, the current level of the market is low. Romania currently has about three million tires, but should have five times more. So there is a high growth potential in Romania,” Rzonzef told MEDIAFAX.
He said Goodyear Dunlop is among the top tire market players in Romania but declined to say what its market share was.
In Romania, Goodyear Dunlop Firma imports and distributes the brands Goodyear, Dunlop, Fulda, Debica and Sava.
Goodyear is one of the world’s biggest tire producers, with 70,000 employees in 60 production facilities in 26 countries.