The deal was initiated at the start of this year and completed in early June. “The acquisition meets the ever more complex market requirements, especially in the area of southeastern Europe,” said Andrei Popa, country sales manager for Romania and SEE at Etex Siniat Building Performance.
Ursa generated RON16 million turnover in 2021 in Romania, down 29% on the year. The company was part of Germany’s Xella portfolio. Through this deal, Xella inks the second deal in 2022 after selling the precast concrete operations of Macon group to Ireland’s Romcim.
In Romania, Ursa has operated for over 25 years, selling mineral wool manufactured in Slovenia and Russia. It entered the portfolio of Xella International in August 2017, operating as an independent business unit, though. The company has a warehouse sin Oradea.
Etex is a Belgian business that operates two building materials production units under Siniat brand in Romania. It ended 2021 with turnover worth RON295 million, up 15% on the year, and has around 230 employees.
(English version by Catalina Apostoiu)