The plant will increase staff to about 500 employees by the end of the year.
The fuel pumps manufactured in Ghimbav will be supplied to carmakers in Europe.
Continental has invested over EUR700 million in Romania and currently employs approximately 12,000 people locally.
The group operates seven production units and three research & development centers in Romania, in Timisoara, Sibiu, Carei, Nadab, Brasov and Iasi.
With turnover amounting to EUR32.7 billion in 2012, Continental is one of the world’s largest car part suppliers. The group employs some 170,000 people in 46 countries.