Brenciaglia, 45, was sales and marketing director for Ford Romania in 2012 and 2013 and has been working for Ford since 1999 in Italy.
Ford opened its sales division in Romania in August 2010, two years after taking over the auto plant in Craiova.
In 2014 Ford Romania had a 41.75% growth in sales and reached a market share of 8.21%, placing it among the top three best selling carmakers in Romania.
Ford currently makes the B-Max model and EcoBoost engines in Romania.
The company is could start production of a second model in Craiova in the second part of 2017, the EcoSport SUV, and is expected to make a decision in the following months.
Ford announced early March nearly 500 employees of its 3,200 in Craiova will be leaving the company under a voluntary layoff program.