“We confirm that this summer Ford will be opening in Bucharest an operations center called Ford Business Solutions Center (FBS). FBS Center in Bucharest will join the Center inaugurated in Budapest in 2021 and will become part of the global FBS network that services numerous countries and business areas worldwide. The European organization FBS is run by Dieter Rogmann, Director Ford Business Solutions Europe, who has a 27-year experience within Ford Motor Company”, Ford officials told Ziarul Financiar daily.

The opening of the future services center is Ford’s newest investment in Romania. At the end of April 2021, Ford confirmed it would invest $300 million to produce a new light commercial vehicle in 2023, at its assembly plant in Craiova (southern Romania), including a fully-electric version of it, in 2024. This will be the first fully-electric Ford vehicle assembled in Romania.  

Mid-February 2021, Ford pledged that all of its passenger cars in Europe would be “zero-emissions capable all-electric or plug-in hybrid” by mid-2026, before ramping up its ambitions to be “completely all-electric by 2030”.  Ford’s new goals include 100% of its passenger vehicles in Europe being zero-emissions capable by mid-2026, with that shifting to 100% all-electric by 2030.

In 2021, Ford also expanded its shared service centre (SSC) operations in Hungary, where it had 624 highly skilled staff in the fall of 2021. Ford also plans to expand its business solutions department in India, where it currently has 11,000 employees. The growth in India will come at a time when by the first half of next year the Americans will close plants where they produce cars.