Footprints AI targets at least two large clients in the American market in 2024. It is currently in advanced talks with three U.S. retail companies, one of the largest retail warehouse chains, a retail bank among the top largest in California and with the largest regional retailer in Texas. These open opportunities for Footprints AI to have a first customer in the US market even before the end of 2023.
“Silicon Valley is the most innovative ecosystem, aggregating top technology companies and exceptional talent. The presence of Footprints AI here accelerates the expansion and development of our business, and the partnership with Plug & Play supports our integration into the ecosystem and the creation of opportunities to find the right customers and investors faster. Entering the US is a priority for Footprints AI’s expansion, with the Retail Media market here being at least 30 times more valuable than any other geographic region. Our estimates place the US Retail Media industry at $50 billion,” said Dan Marc, Founder and CEO, Footprints AI.Currently, the media retail solution offered by Footprints AI is used by companies such as INGKA Holding B.V. (IKEA store operator), Majid Al Futtaim (a conglomerat în industria imobiliară și de retail din EAU), NEPI, Vienna Insurance Group, Jaguar, Hyundai, Land Rover, Erste Group, First Bank și Țiriac Group.
The company, established in 2017, estimates that, by the end of 2024, 40% of sales will be made outside Romania. Currently, 10% of Footprints AI’s turnover is generated outside the country.