The investment will support Footprints AI expansion in Romania, CEE region and internationally. The funds will also be used to step up the development of the platform.

The funding round was led by Catalyst Romania, with a EUR1.5 million contribution. SeedBlink also contributed to the funding, as did all the previous Footprints AI investors.

Footprints AI expects the CEE media retail market to reach an annual EUR500 million value in the next six years.

(English version by Catalina Apostoiu)