According to a FlorideLux study, local flower shops in Arges county registered an overall turnover of EUR2.1 million in 2013.
In July 2013, FlorideLux group expanded globally by affiliating to 1800Flowers.com and joining the world’s biggest floral wire service provider, Bloomnet.
In June 2014, Mediafax Group, one of the leading media companies in Romania, and BAC Investment Banking, one of the largest players on the local mergers and acquisitions (M&A) consulting market, joined the shareholding structure of FlorideLux, jointly holding a 35% stake in the company.
FlorideLux has an over 10-year experience on the Romanian market, and operates online stores www.floridelux.ro, www.brazidecraciun.ro, www.coroane.ro, www.cosuridelux.ro, as well as offline flower shops FlorideLux.