“Farmec products are popular among Greek consumers, and Thessaloniki is the second biggest city in Greece (…).These were valuable arguments in choosing Thessaloniki to host the first exclusive store of Farmec products outside Romania,” Mircea Turdean, Farmec general manager, stated.
The store includes the producer’s cosmetics brands: Farmec, Gerovital and Aslavital. Farmec products are also used in certain Greek hotel SPAs.
Last year, the company opened a store in Cluj-Napoca following an investment of EUR360,000 and a showroom and beauty center in Budapest, Hungary.
Farmec products are sold in over 30 countries, including Japan, Hungary, Poland, the Republic of Moldova, Iraq, Kuwait, Greece, and Canada.
In 2013, Farmec reported a turnover of RON138 million (EUR31.2 million), up 14% on the year, driven by investments and the launch of new products and targets a 10% turnover growth this year.
Farmec is the biggest Romanian cosmetics company and employs around 600 people.