SHAMPOO
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Hair Care Product Market Up One Third to EUR140M in Four Years
Romanian consumers spent almost EUR142 million on hair care products - shampoo, conditioner and hair treatments last year. The figure does not include the sales of hair coloring products, for instance.
Average Romanian Spends EUR4/Year On Shampoo
Romanians spend EUR77 million a year on shampoo and half of that spending goes to P&G, Unilever and Henkel, market research company Euromonitor data show. A local consumer spends EUR4 on sha...
Romanians Spend Less Than EUR3/Year On Shampoo, Two Times Less Than The Czechs Or Polish
Romanians purchased 50-55 million euros worth of shampoo in 2013, when over 60% of the market was shared by three international giants, namely Procter&Gamble, Unilever and L’Oreal. P&G, incl...
Romanians Buy Less Than Two Bottles Of Shampoo A Year
Every Romanian bought less than two bottles of shampoo this year, on which they spent 20 lei (almost EUR4.5) on average.
Personal Care Product Prices In Romania, Highest In The Region - Survey
Romanians pay 48 eurocents for a bar of soap, while Hungarians pay 21 eurocents and Poles pay 24 cents. A tube of toothpaste costs 1.8 euros in Romania, compared to 1.19 euros in Bulgaria an...