The new logistics facilities are being developed in partnership by the two companies, making this the first such center the local retailer is investing in outside Romania.
“The new warehouse is located near Budapest, in Dunaharaszti, and work will be completed some time next year, following an investment of more than EUR100 million,” Tudor Manea, CEO of eMAG, told ZF.”
“This will give our customers access to a wider range of products and improve delivery services. At the same time, by investing in the infrastructure we also support local entrepreneurs who sell on the eMAG marketplace and who will be able to benefit more from the accelerated development of the digital economy.”
According to data submitted in 2021 by eMAG, the target is to reach sales of one billion euros in the next five years in Hungary. At the same time, the online retailer also has development plans for Bulgaria, where it also operates.
“The construction of our first warehouse outside Romania is in line with the long-term development strategy we announced last year to transform eMAG into a regional technology and commerce ecosystem. As part of this strategy, we set an investment budget of RON3.2 billion focused on four pillars: regional expansion, technology, infrastructure and support to local businesses,” Tudor Manea said.
The general contractor in charge of the construction of the logistics project in Hungary is Baupartner Construct, a company that eMAG has previously worked with for its other warehouses.
(English version by Loredana Fratila-Cristescu)