The Swedish group has both import and wholesale, and production activities locally.
“In 2024, Electrolux Romania marked a 15% advance against the previous year, mainly supported by production. Investments in manufacturing process optimization and technology, as well as rising demand on certain product segments contributed to this result, strengthening our position on the market,” says Teodora (Juravle) Maracineanu, a marketing manager at Electrolux Romania.
In 2024, the company’s investment budget stood at RON10 million, being directed toward innovation, process efficiency and sustainable development.
For 2025, Electrolux Romania has earmarked a significantly higher investment budget.
(English version by Catalina Apostoiu)