Almost 190,000 cars were sold in the first semester, a 40% rise against the similar period of last year, according to a Renault report.
This is the first time that a car based on the Logan platform becomes the best-selling car of the Renault Group, leaving behind established models such as Clio and Megane.
“Duster is a genuine cornerstone of our commercial development. It is now the car most sold throughout the world,” said Jerome Stoll, vicepresident of the Renault group, in charge of sales and marketing. In addition, Renault will launch a facelifted version of Dacia Duster in two months’ time at the Frankfurt motor show.
Currently almost one in two cars sold by the Renault Group worldwide has a joint platform with the Logan model made in Romania.
“The M0 range [which is based on the Logan platform] represents 40% of the Renault Group’s volumes for S1 2013. The Renault brand makes 30% of its sales with the M0 range over the same period. With the same platform, Dacia now represents 16% of the Group’s sales,” says Jerome Stoll.
The Renault report shows that out of the almost 190,000 Duster cars sold in the first semester, almost three quarters are Renault-branded, being sold in Latin America, Russia and India, while the rest, which are Dacia-branded are sold in Europe and Africa.
(English version by Daniela Stoican)