Dedeman would thus repeat the move it made in Bucharest, where it built its biggest store in a EUR36 million investment next to an Ikea store in Baneasa, while Ikea built a store across the street from Dedeman on the Theodor Pallady Boulevard in the same city.
The plot is actually located in Dumbravita, which is next to Timisoara and inside the northern beltway of the city on the National Road 69 Timisoara-Arad. Dedeman has two other stores in the city, the last of which opened in 2015, following a EUR15 million investment.
Ikea bought 8 hectares of land from businessman Ion Tiriac in 2019, in a deal put at EUR8 million or EUR100/square meter. If Dedeman buys the remaining 15 hectares of the plot for EUR100/square meter, the deal would amount to EUR15 million.
(English version by Loredana Fratila-Cristescu)