Arctic, Philips, Electroarges and Miele dropped in the ranking last year compared with 2017, while De’Longhi, Kaercher and Electrolux climbed.
Italian-held De’Longhi, which makes coffee machines in Cluj came very close to Arctic, the oldest and largest home appliances manufacturer in Romania, which ranks 37th among exporters in the country.
Arctic, held by Turkey’s Arcelik, makes refrigerators and freezers in Gaesti. About 80% of its production goes to 70 countries, its officials said. The rest goes to the local market, where Arctic is the leader with a market share of about 30%, according to the latest available data.
De’Longhi, Philips and Kaercher ship their entire production to the headquarters or to the warehouses of their parent groups and some of it then returns to store shelves in Romania. The same goes for Miele Tehnica, which makes components for the refrigerators, washing machines and vacuum cleaners of the German group, which are then shipped to the other plants that assemble the final products and some of those products are sold in Romania, as well.
(English version by Loredana Fratila-Cristescu)