Dan Robinson took over this position from Mihai Voicu, General Manager of Bergenbier S.A., a company part of the Molson Coors group. Voicu was President of the Association the whole 2022.
“This is my second term as President of the Association and I look forward to working with industry colleagues and stakeholders in what will be a challenging 2023. We continue to focus our efforts on the sustainable development of the sector, where the most relevant example is DRS (Deposit Return System), which will be a major change for Romania’s consumers, shoppers, customers, as well as for institutional partners and other relevant stakeholders,” said Dan Robinson.
Dan Robinson has been Managing Director of HEINEKEN Romania since October 2018. He joined the Heineken Group in 2005 and since then has led Heineken’s operations, from different roles across several markets. Before taking over the position of Managing Director of Heineken Romania, he had held the position of Managing Director Europe Export and Global Duty Free at Heineken in Amsterdam.
The Romanian Brewers Association was established 19 years ago and its current members include, among others, leading companies such as Bergenbier, Heineken Romania, United Romanian Breweries Bereprod, Ursus Breweries and Martens, as well as Clinica de Bere and Scorilo microbreweries.
The seven above-mentioned brewers supply 90% of the amount of beer consumed in Romania.