Dacia car registrations reached 47,380 units on the Romanian market, in 2020. The company said it managed to partially attenuate the negative impact of the coronavirus-led crisis.
For the tenth consecutive year, Logan, Duster and Sandero were the best-selling vehicles in Romania in 2020 as well, each seeing an increase in market share on the respective market segment. Logan remained the most popular car model on the local market, with 18,627 vehicles sold. Launched just one year ago, the Stepway version accounted for nearly a quarter of the total registrations of Logan vehicles.
Duster managed to exceed the registration volumes of 2019 (12,161 units in 2020 versus 11,736 units in 2019), strengthening its top spot on the SUV segment in Romania. Similarly, Sandero (9,420 registrations) saw an increase of over 1% in its market share on the B-Hatch segment. Over 90% of Sandero sales were fueled by the Stepway version.
Dacia’s total sales, in Romania and on global markets, stood at 520,765 units in 2020. In Europe (EU Member States + EFTA (The European Free Trade Association ed.n.)), Dacia sold 385,674 vehicles.