“We continued to open ANA Pan stores adding one on Splaiul Independentei and one in Militari Shopping Center (both of them in Bucharest i.e.), two areas we did not have a presence in. We also remodeled our flagship store on Radu Beller (downtown Bucharest i.e.) before Christmas,” chief executive Catalin Metehau told ZF.
“Once the store on Beller remodeled, we saw a 30% rise in sales.”
The chain now numbers 20 confectioneries, following the opening of the store in Militari Shopping Center, five of which in Mega Image supermarkets in Bucharest.
“In 2018 we want to focus on refining the model of the two brands Ana Pan and Ana Baking Co and on the significant increase in foot traffic in our stores. We will review the product range and constantly innovate (…).” (EUR1=RON4.6614)