This year, the company has set off a EUR1.5 million program of investments in new production lines and the modernization of existing ones, which is due for completion by mid-2014.

Coilprofil executive manager Liviu Mistodinis said this year’s sales will increase mainly due to the company’s adjusting its portfolio to market conditions, launching new products, expanding its distribution network and boosting customer numbers.

Coilprofil sells its products both through dealers and directly to construction companies and real estate developers. Exports, which hold a small share in the company’s sales, targeted Bulgaria, the Republic of Moldova and Belgium this year.

Coilprofil owns a factory in Ceptura (Prahova county), which was opened in 2001.

The company estimates the metallic tiling market in Romania will see a 10% decline in 2013, in the industrial sector, mainly due to the lack of medium and large investments, and a 5% decline on the residential segment, due to a reduced purchasing power.