In the new role, Marko Andrić becomes a member of the Senior Management team of Coca-Cola HBC Romania and will coordinate a sales team of approximately 700 people, responsible for the relationship with the company’s 100,000 customers.
Prior to joining the Romanian team, Marko had been Sales Manager of Coca-Cola HBC Bulgaria from 2019 until the end of March 2022, where he played a key role in consolidating the performance of the sales department and diversifying the company’s portfolio. Marko has extensive experience in the consumer goods industry, in various markets in Central and Eastern Europe, holding international positions in Austria and Romania.
”I joined the Romanian team with great enthusiasm, and we have already started working on the implementation of important projects,” said Marko Andrić, Sales Director, Coca-Cola HBC Romania.
Marko Andrić is a graduate of the University of Belgrade with a degree in Psychology and an MBA from IEDC – Bled School of Management.
Coca-Cola has three factories in Romania, namely, in Timisoara, Ploiesti and Poiana Negri, respectively, as well as 25 warehouses, of which the biggest is located in Ploiesti (60% of the volume distributed in Romania departs from this warehouse), and the total number of employees exceeds 1,500.
Coca-Cola HBC Romania ended 2020 with revenues of RON2.43 billion (some EUR480 million), down 13% from 2019.