Last year, Carmolimp had sales of EUR30 million, up 20% from 2011. The company hopes to reach sales of EUR36 million this year.
“Although the meat industry will likely post slight decreases by the end of the year, Carmolimp estimates a rise in turnover of around 10% this year. It’s possible, however, for our sales to stagnate this year,” company general manager Olimpiu Soneriu told MEDIAFAX.
Started in 1993 as a family business, Carmolimp has 50 stores and 60 more franchised units.
“We won’t make our own stores a priority this year either but we plan new investments for exports. This year we’ll be taking the first steps towards new foreign markets, especially England, Germany, Belgium and we will mainly target our premium products,” said Soneriu.
Carmolimp currently sells its products in international retail chains such as Mega Image, Profi, and Metro Cash & Carry, and plans to extend collaborations to other supermarket and hypermarket operators.