Investments top EUR1.6 million and aim to improve the digital skills of employees working in Romanian stores. Half of the sum represents non-reimbursable funding.  

“The past years have clearly revealed a clear digitalization tendency in all economic fields, which has gained momentum since last year. In this context, digital skills are a strength and requirement in hiring announcements,” said Adela Smeu, Brico Depot Romania CEO.

Britain’s Kingfisher, owning Brico Depot DIY stores in Romania, in the first quarter of 2021 generated 27.4% revenues from the year-earlier period in Romania. In the second quarter, growth reached 12.3%.

Brico Depot team of Romania currently has 2,450 employees, with 2,200 working in the 35 stores the retailer owns nationwide. In 2020, Bricostore posted turnover of around RON1.4 billion, 64% higher year-on-year.

(English version by Catalina Apostoiu)