In 2023, Bergenbier kept a balance between the difficult macroeconomic environment and consumer and customer needs, without compromising on quality. The company also invested in concrete strategies by reducing the carbon footprint of the beer produced at its brewery in Ploiesti.
Data released by the Romanian Brewers Association, the local beer market dropped 5% year-over-year in 2023, reaching a volume of 15 million hectoliters.
Besides the beers made at the Ploiesti beer plant – Bergenbier, Caraiman, Fresh, Staropramen, Staropramen Unfiltered, Stella Artois, Beck’s, Noroc, Löwenbräu, the company imports and serves as the sole distributor of Staropramen Dark, Leffe and Hoegaarden, Miller Genuine Draft, Corona and Franziskaner.
Since 2023, the company’s portfolio also includes the non-alcoholic beer variants of Stella Artois and Staropramen.