The store chain keeps expanding, therefore, it is seeking partners willing to open units in Arad, Buzau, Botosani, Satu Mare and Suceava. Investment in a Bella Casa store ranges from EUR3,500 to EUR7,000, and the contract is concluded for a period of three to five years, plus the franchise fee of EUR9,900.

Bella Casa stores are opened in spaces of 70-200 sqm. Besides the distribution in own stores, Fertilis also has partners in the do-it-yourself retail sector such as Brico Depot, Leroy Merlin, Ambient, Praktiker and Hornbach, according to data on the company’s website.

Fertilis ended 2017 with a turnover of nearly EUR15.8 million, according to Finance Ministry data.