Most businesswomen in BCR portfolio have companies operating in the sectors of trade, manufacturing and services.
Women choosing BCR services make card transactions at point of sale (POS) terminals more often, cashing income more regularly than men and being deeply fond of offline and online shopping. Also, women save more than men, holding a higher number of term deposits, according to BCR data.
Women account for 49.4% of BCR’s total number of clients and the profile of the bank’s female client shows the monthly income (salary or pension) of young and older women is on the rise compared to the monthly minimum net income per capita. The number of BCR female clients choosing private banking services (accessible to those having over EUR200,000 in their bank accounts) has increased by 8% over the last year.
One in three BCR clients using private banking services is a woman and female clients choosing this type of services hold 30% of total assets managed on this segment. A third of BCR female clients use private banking services to make placements in investment funds.