“I have no doubts whatsoever that we are market leader in this sector as well, given the large database of customers… By volume, we estimate a share market of over 25%,” said Sorin Mititelu, head of BCR’s retail management division.

Mititelu estimated Romanian private banking market reached a little over 4,000 customers in 2011. Total assets under bank management in the sector are forecast at around EUR4 billion.

BCR, a unit of Austria’s Erste Group Bank AG (EBS.RO), eyes a 15% increase in its private banking business in 2012, the official added.

BCR Erste Private Banking employs 18 dedicated advisers who cover all regions in Romania. The bank has recently appointed Razvan Furtuna as the new head of the division.