“We can confirm 2017 results are extremely positive. Actually, these results make Amway Romania and Bulgaria the top performers among the countries in Europe for the second year in a row,” says Ioana Enache, the Romanian executive who has been running the operations of Amway in Romania as general manager for more than five years, as well as those in Bulgaria and Greece, according to her LinkedIn profile.

Last year confirmed consolidation and growth of the cosmetics market in Romania for Amway.

“We owe these results to Romanians becoming interested in a better quality of life (through their lifestyle and products they use), as well as to our business partners who attend a lot of training programs.”

Amway is a direct sales business, which sells its products via representatives, like Avon and Oriflame. Amway entered Romania with eight products about two decades ago and now has several hundred products available on this market. (EUR1=RON4.6338)

(English version by Loredana Fratila-Cristescu)