Cosmetics and personal care products made up 41% of sales; the company’s health and nutrition range accounted for 26%; the remaining 33% came from home care products.
Sales of Amway’s nutrition products remained constant during the crisis and the luxury cosmetics range made a comeback at the beginning of this year, said general manager Ioana Enache.
The company invested $370,000 into a business center, outfitting its headquarters and setting up an online platform.
Amway Romania, a subsidiary of U.S. group Amway, started up in 1997 and offers a range of more than 450 products. The American group posted global sales of $10.9 billion last year. (EUR1=RON4.4452)