Altex said it decided to leave eMag Marketplace because of increased commissions that no longer allow it to keep its products at the lowest prices, said Florin David, e-commerce manager at Altex Romania.
eMAG’s platform lists 5.7 million products, of which 52% are sold by other retailers.
Starting August 19, Altex will sell its products in its 120 brick and mortar Altex and Media Galaxy, and online on altex.ro and mediagalaxy.ro.
Altex invested over EUR10 million this year in the remodeling and opening of new stores and EUR37 million in a new logistics center near Bucharest.
Altex is the leading electronics retailer in Romania by sales, with a turnover of RON3.55 billion in 2018
eMAG Group had a turnover of RON4.77 billion in 2018, up 17.5% on the year.