Alka kicked off investments in its Ploiesti plant in 2018, where it produces salty snacks under the brands Toortitzii, Soocitzii and Meteoritzii for the domestic market and for export. The investments allow Alka to produce over 100 million bags of snacks per year that reach the shelves of hundreds of thousands of stores in Romania and abroad. The products made at the factory in Ploiesti are exported to 50 countries across five continents.
The plant has a surface area of 6,600 built square meters and a warehouse with a capacity of finished products of 4,000 pallets.
The company also has a production facility in capital city Bucharest.
In 2022, ALKA Group had a turnover of RON381 million, employing more than 900 people and ranking among the top three players on many of the segments in which it operates. Alka Group was established in 1994 as a greenfield investment. At that time, it was the first company in Romania manufacturing and distributing packed, vacuum-sealed ground coffee, and ground coffee pods. Since then, Alka has invested tens of millions of euros in technology and in local production development.
Alka Group is currently active on several categories of products, boasting a strong foothold in Romania and in other 50 countries worldwide. Its portfolio comprises sweet cakes (home cake), sweet biscuits (home biscuits), wafers (Alfers), salty snacks (Toortitzi, home crackers), coffee (Gold Mocca and Stretto). The company also imports and distributes Perfetti Van Melle products, for the Chupa Chups and Mentos brands.