Alevia reached a monthly turnover of EUR450,000, with an increase of 30% in August compared with the level reached in 2015, and of 45% compared with the same month of 2014, the company said in a statement.
The company aims to reach a turnover of EUR10 million per year until 2021, following an investment worth EUR1 million, and to earmark a marketing and promotion budget worth EUR400,000-500,000 per year.
The company acquired a hall stretching onto a surface area of approximately 2,000 square meters, which will host the warehouse, the tea production and new manufacturing lines. The new investment also entails a 15% increase in the number of employees, which is expected to reach 211 people after the finalization of the hall, and the acquisition of new machines meant to double the production capacity. The entire expansion process is expected to last one and a half years.
For the next two years, Alevia targets to keep a sales growth trend of 15%-20% per year and to tap seven new markets by launching 150 dedicated products.