The position had been previously held by Ghita Pinca, who will continue as chairman of the Board of Directors of Agricover Distribution.

Bogdan Dimcea has more than 22 years of commercial and operational experience gained in companies such as Coca-Cola HBC, Red Bull Romania, CHS, Aectra Agrochemicals, and Agricover Distribution. Prior to his appointment as Agricover Distribution CEO, he served as development director at Agricover Technology. With his new position he aims to grow the business, which competes in the market with companies such as Alcedo, Agrinvest and Biochem.

Ghita Pinca will contribute to the development of the company’s strategies, including the development of new lines of business that will include a significant innovation component.

(English version by Loredana Fratila-Cristescu)