The collaboration marks the brand’s official listing on the segment of filling stations, an area with high traffic and volume potential.
The partnership kicked off on December 1 and the “We serve 5 to go coffee with love” is already available in two RO concept OSCAR filling stations, in a pilot project of nine units.
RO concept OSCAR network is made up of over 90 filling stations nationwide.
5 to go has crossed the threshold of 650 units nationwide, remaining the largest coffee shop network in Eastern Europe.
(English version by Catalina Apostoiu)