“I remain optimistic about our goal to open 100 coffee shops this year. If we reach that target, we will have 220 units throughout Romania,” said chain co-founder Radu Savopol.
He said this year has been challenging, as seven coffee shops were temporarily closed, three were relocated and ten were closed for good but earnings in October neared those of October 2019.
5 to go added new products to its line and implemented a three-month partnership with Unilever which materialized into 20 points of sale developed by ice-cream brand Betty Ice.
The founders say there is room for 400-500 5 to go coffee shops in Romania and only then will they consider expanding abroad.